Media Academica establishes itself with local video work

When Shannon Kohlitz launched Media Academica in Ann Arbor, she was looking to take advantage of the growing demand for video work. It is turning out about as well as she could have hoped for.

"It did better than I had hoped," Kohlitz says. "We kept busy with mostly technology work."

The downtown Ann Arbor-based firm specializes in web animation and other sorts of online video work. Kohlitz has watched her firm’s revenue jump 25 percent over the last year thanks to work from the likes of Rave Computer, Ingeniose and XanEdu. Media Academica also did the kickstarter video for TurtleCell.

"I kept getting more, more clients," Kohlitz says. "I would love to be a vendor with advertising agencies."

Media Academica is getting ready to release two online videos for Rave Computer later this winter. Kohlitz hopes to add her first employee later this year as the work for her firm continues to pile up.

Source: Shannon Kohlitz, owner of Media Academica
Writer: Jon Zemke

Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.
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