Logic Solutions expands Showcase Sales app platform, staff

Logic Solutions has enjoyed some significant success thanks to the growth of its products, such as Showcase Sales apps. Now the Ann Arbor-based tech firm is enjoying some awards as part of that success.

The Showcase Sales mobile platform was recently named Technology of the Year at Corp! DiSciTech Awards. Winners of the award are seen as leaders in the digital, technology, and science industries that push the boundaries of their fields through innovation and research.

The Showcase Sales app serves as a catalog, order, and file management system for sales and marketing professionals. Its content management system gives the user total control of their brand, including your product catalog, pricing, and sales collateral. The platform started out as a customized enterprise solution before moving to a SAAS system a year ago. It appeared in the Apple and Andriod app stores last fall.

"There is more functionality," says Angela Kujava, director of innovation at Logic Solutions. "It's more accessible to a broader audience."

Kujava adds that the app has proven popular to sales force with products that lack a little bit on the excitement side. Think manufacturers and industrial firms who have lots of literature about the technical side of their products.

"We would love to be known as one of the top (business-to-business) mobile apps for sales and marketing professionals," Kujava says. "But when we talk about the mission that drives us, we want companies to see Showcase as the trigger point for successfully increasing productivity through mobile technology."

Logic Solutions has hired about 10 people in Ann Arbor over the last year, primarily professionals in marketing and sales. The firm employs 50 people in Ann Arbor and 250 total around the world.

Source: Angela Kujava, director of innovation at Logic Solutions
Writer: Jon Zemke

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