PWB Marketing expands client base, geographic area

PWB Marketing Communications has not only seen its client base in Michigan grow over the last year, it's also expanding its geographic reach. The Ann Arbor-based marketing agency has recently added to its customer list a software firm based in Montreal called MAYA. The two share a business relationship with a third company and started to do some work together over the last year. PWB Marketing Communications, which recently turned 30, has also seen some of its long-term clients, particularly those in the manufacturing, technology, outdoor enthusiast, and financial service sectors, come back for more and steadier engagements with the rise of the economy. "We have definitely seen some good things in the marketplace," says Sean Hickey, COO of PWB Marketing Communications. "There is good work out there to chase." The firm now has a staff of six people after adding new social media and SEO specialists. Hickey says the recent economic downturn has made firms like his a little gun shy about pulling the trigger on new hires, but he doesn't expect that to last too much longer. "We are on the cusp of adding staff," Hickey says. "We want to be careful about adding staff at the right time." Source: Sean Hickey, COO of PWB Marketing Communications Writer: Jon Zemke Read more about Metro Detroit's growing entrepreneurial ecosystem at SEMichiganStartup.com.