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December 04, 2008
Peninsular Paper in Ypsilanti | David Lewinski
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Saline's Wadia Digital breaks into iPod sector and creates jobs
Concentrate, 8/6/2008
As the iPod dominates the music industry is it any surprise that a company like Saline's
Wadia Digital
wants a piece of the action? The high-end audio firm's newest product is the 170iTransport, a radio-like piece of hardware that plays music from iPods.
The product is only three months old but it's already meant 30 percent growth for the company in the last year. As a result, Wadia recently hired two people and expects to add another two by the end of the year. It currently employs about 15 people, a handful of contractors and the occasional intern from the University of Michigan.
Wadia, which is named after the original's founder's father, plans to continue to ride on the iPod bandwagon by introducing yet more products for the popular music player.
Source: John Schaffer, president of Wadia Digital
Writer: Jon Zemke
Consumer Electronics
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